Augustana Care and Elim Care Announce New Name

Posted on November 7, 2018 by Jodi Boyne

Augustana Care and Elim Care last week announced their new name: Cassia. The name evokes both organizations’ commitment to healing, wholeness and their quest for solutions that help those they serve to live well.  

The name was inspired by anointing oil made from the bark of the Cassia tree and referenced in the Bible several times. It also reflects the Christian heritage of both organizations and their commitment to compassionate service to all people, as modeled by Jesus Christ.

Cassia’s unique strength, according to CEO Bob Dahl, is the fact that by and large, the personal experience of staff members includes close connections to older adults as caregivers and family members. That experience results in employees who are passionate about the people they serve.

“Cassia is about an uncompromising commitment to finding solutions that help older adults live well,” said CEO Bob Dahl. “We want to help the people we serve over hurdles, so they can live fuller lives—and transform the fear about what could happen into the possibilities for joy and celebration. We seek that for everyone who walks in these doors, just as we seek the same possibilities for our own loved ones.”

Cassia brings together 210 years of experience, touching thousands of lives in Minnesota, Colorado, Florida, Iowa and North Dakota. The united efforts of compassionate team members, volunteers, donors and churches have combined to serve older adults in numerous communities over multiple generations.

Augustana Care and Elim Care joined together in early 2018 to combine housing options, skilled nursing/health care and community-based services. The partnership reinforces both organizations’ missions, expands the number of people they can serve, and provides more resources for creating new programs and growing existing ones. Together, Cassia will also identify more opportunities to partner with other senior care providers and health care organizations to address complex medical issues, provide more services and attract more key leadership talent.