Registration Now Open for Sales & Marketing Certificate Program
Join us March 19, April 23, and May 14 for the Sales & Marketing Certificate Program. Gain the tools, training, and resources to successfully market your senior living community, help consumers make informed choices, and increase occupancy. Registration is open for this popular series that is only offered every other year.
Times have changed, and so must your approach to reaching potential residents and assisting with the decision process. This course has been updated to address how today’s consumers research senior living options before they ever reach out for more information.
This three-part series covers:
- Competitive market research and marketing,
- Navigating the evolving space of digital marketing and social media
- Managing prospect and wait lists
- Conducting meaningful tours
- Converting prospects into residents.
- Impact of Assisted Living Licensure on the sales and marketing professional role
- Strategies to enhance your reputation and engage the media
Participants who attend all sessions will earn a Certificate of Completion that demonstrates in-depth professional study of a topic area on a voluntary or individual basis.