Sales & Marketing in Senior Living

Sales & Marketing in Senior Living Certificate Program will return in 2024.

Essential skills to effectively market and sell your senior living community. 

2022 Sales & Marketing Brochure

Key Learning and Skills

  • Know your prospective market, your competitors, and the unique features of your senior living community to create an effective sales and marketing approach.
  • Build a successful marketing plan to meet your inquiry and referral goals.
  • Learn strategies to enhance your reputation and engage the media.
  • Navigate the evolving space of digital marketing and social media.
  • Understand how Assisted Living Licensure in Minnesota affects your role as a sales and marketing professional.
  • Explore the unique sales process in senior living and sharpen your sales and closing skills to convert prospects into residents.

This multi-day certificate program is offered every other year; not offered again until 2024.