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News related to "sales and marketing"
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Grow Occupancy with a Smarter Sales & Marketing Strategy
On July 9, 2026 by Sharon Hollister
Today’s senior living consumer is informed, connected, and expecting more than a brochure and a tour. Successful communities need a thoughtful strategy that combines marketing, relationship-building, and a deep understanding of what families value most.
Saint Therese Welcomes Cindy Olson as Chief Sales and Marketing Officer
On April 4, 2024 by Libbie Chapuran
Saint Therese, a LeadingAge Minnesota member, has welcomed Cindy Olson as the new Chief Sales and Marketing Officer (CSMO). Olson is tasked with enhancing the organization's mission through innovative marketing strategies, aiming to boost sales and expand its impact across all services.
Get More Out of Your Wait List
On June 4, 2019 by Heidi Simpson
Want to know the three most common mistakes communities make in building and maintaining wait lists and how to easily correct them?